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众所周知，2月14日为中国的情人节。但你知道3月14日是白色情人节吗？据说，若一方在情人节收到心仪异性送的礼物，那么就会在3月14日回赠对方，表示心心相印！ 白色情人节（ White Valentine’s Day）的起源，据说是从日本流行开来。一家甜点（菓子）制造商发起，鼓吹收到心意的另一方应该回礼给对方，作为促销糖果的手段，节日最早称之为“糖果赠送日”。后来因为糖果所使用的砂糖是白色，所以改称为“白色情人节”。 如果在2月14日你也收到一份期待的情人礼物，那何不趁着"白色情人节"这一天让对方也感受到你的爱意呢？
The History of White Valentines Day We know Valentine’s Day–the most romantic day in the world. But do you know the White Valentine’s Day? Do you know it is as romantic as Valentine’s Day? Do you realize that some friends around celebrate White Valentine’s Day? White Valentine’s Day doesn’t have a history as long as Valentine’s Day, but its history is as important as Valentine’s Day. In history, White Valentine’s Day was first celebrated in 1978 in Japan. It was started by the National Confectionery Industry Association as an "answer day" to Valentine’s Day on the grounds that men should pay back the women who gave them chocolate and other gifts on Valentine’s Day. In 1977 a Fukuoka-based confectionery company, Ishimura Manseido , marketed marshmallows to men on March 14, calling it Marshmallow Day. Soon thereafter, confectionery companies began marketing white chocolate. Now, men give both white and dark chocolate, as well as other edible and non-edible gifts, such as jewelry or objects of sentimental value, or white clothing like lingerie, to women from whom they received chocolate on Valentine’s Day one month earlier. If the chocolate given to him was giri-choko, the man, likewise, may not be expressing actual romantic interest, but rather a social obligation. In Japan, Valentine’s Day is observed by females who present chocolate gifts (either store-bought or handmade), usually to a male, as an expression of love. The handmade chocolate is usually preferred by the receiver, because it is a sign that the receiving male is the girl’s "only one". On White Valentine’s Day, the converse happens: males who received a honmei-choko ("chocolate of love") or giri-choko ("courtesy chocolate") on Valentine’s Day are expected to return the favor by giving gifts, usually more expensive. Traditionally, popular White Valentine’s Day gifts are cookies, jewellery, white chocolate, white lingerie and marshmallows. Sometimes the term sanbai gaeshi (literally, "thrice the return") is used to describe the generally recited rule that the return gift should be two to three times the cost of the Valentine’s gift
中国EMS鲜花网 2011-11-22